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Long before television or cell phones ––– magazines – periodicals – were the most successful way of advertising to make one’s product known to the greater public.

One of the most picturesque periods in American advertising was the later 1800s. Locomotive and car builders were taking advantage of the wood engraver’s and type designer’s skills and the combination produced some of the most beautiful results in the history of American advertising.

                                             Lordsburg 

Graphic images for magazines were utilized to promote and advertise rail travel during the twentieth century. Tracing these images and styles of art illustrate the transition of American lifestyles as it was well documented in the National Geographic Magazine. To attract travelers, there was no better way than to use extensive magazine advertising. All modes of transportation including rail, air, ship, and of course the automobile regularly advertised in the National Geographic.

Rail transportation and in particular passenger service was presented in the context of the historical trends and competitive strategies that shaped the development of the industry.Rail transportation and in particular passenger service was presented in the context of the historical trends and competitive strategies that shaped the development of the industry.

Enjoy this collection of graphic art from the early 20th century through the Golden Age of rail transportation. This collection of ephemera is one of LARHF’s extensive archives that include passenger timetables, rail passenger paper items, souvenirs, railroad maps, picture postcards, advertisements, and a scanned photo collection of well over 15,000 images.


Santa Fe (Please click to view)

Southern Pacific (Please click to view)

Union Pacific (Please click to view)

The Pullman Company (Please click to view)

EMD of General Motors (Please click to view)

Budd (Please click to view)

Association of American Railroads (Please click to view)
 

For those wishing to use LARHF imagery in publications or other electronic, printed or other reproduction formats, please contact us for licensing information.

Visiting LARHF: members of the Foundation and community alike are welcome at LARHF's offices and archive center in Los Angeles. Please contact LARHF at 626-458-4449 or leave a message with your visitation request. LARHF will contact you.